The 2001 VW Microbus concept was really cool; so much so that it looked like it was headed for 2005 production. Then the project started getting expensive at the same time the U.S. dollar began to hit the skids. So, then-boss Bernd Pischetsrieder swung the axe, and it was curtains for the retro breadbox. Fast-forward to the present. Instead of a spiffy new Microbus, we now have the Routan, which is fake German for "Dodge Caravan." Not very exciting, to say the least.

A revival of Flower Power's official vehicle seemed hopeless -- until now. The Sydney Morning Herald reports that VW's entertaining the possibility of a 21st-century Microbus built on the same platform as the new sedan that'll pe produced at VW's Chattanooga, TN facility. An unnamed "senior Volkswagen official" told the paper that European production's basically a non-starter, and Volkswagen Group of America's Jill Bratina played it coy, saying only that a second vehicle line out of Chattanooga is "conceivable in the foreseeable future." A locally-built, car-based Microbus is an idea that certainly piques our interest. How about yours?

Volkswagen typically shies away from massive rebates, but tough sledding on the sales floor had led the German automaker to take drastic measures. All 2008 models can be had with 0% financing for a limited time, which should help VW dealers clear inventory before the '09 models arrive. The 0% deals vary in duration depending on the model, with most models receiving the special financing for 60 months. You can even get a GTI interest free for five years.

Almost every automaker is breaking the bank with incentives to keep declining sales and increased inventories in check. VW is one of the few automakers that fared fairly well in August sales, so something as drastic as 0% financing is a bit of a surprise. Given that the competition is doing it, though, the German automaker may just be keeping up with the Joneses.

Over the past week, CAR has donned its prognostication cap and tapped it's "internal sources" in an attempt to foretell Audi's future product plans. A few of stories have ranged from inane to insane, but one post seems entirely plausible and has blinded us with excitement.

Audi's mid-engine R4 was pronounced stillborn this past year, but with Volkswagen bringing its own midship concept to the Los Angeles Auto Show this November, Audi might revive plans its own version to market in the next five years. The new R3 would effectively replace the TT, providing a better business case for VAG to produce a mid-engine platform and silencing critics that have constantly complained that the TT is merely a tarted up Golf.

If the Volkswagen version is well received and given the green light, expect it to debut in 2013, with Audi's variant following shortly thereafter. In an attempt to keep from directly competing with the Porsche Boxster, Audi will exclusively offer the R3 with four-cylinder engines, including a 180 hp, 1.8-liter TFSI, 220 hp, 2.0-liter and a 280 hp, 2.0-liter on the S-line model. Diesels are also being considered, ranging from a 125 hp, 1.6.-liter to a 204 hp, 2.0-liter.

While Toyota and General Motors continue to duke it out for first place among the world's largest automakers, the lower rungs have been equally hotly contested. It came as a shock to many that Hyundai-Kia had surpassed Honda to take the Number 5 spot, but if you think the battle is being waged purely between the Far East and North America, don't discount Europe for long. The continent's largest auto group, Volkswagen, has claimed its place on the podium as the world's third largest automaker, beating out Ford in the first half of this fiscal year.

The numbers, of course, are based on sales worldwide, and they could very well change by the end of the year. Although Ford's own namesake brand surely accounts for the bulk of its sales, the FoMoCo multi-brand conglomerate that once included the Premier Auto Group has dissipated of late, while VW's numerous subsidiaries – including Volkswagen, Audi, Skoda, Seat, Lamborghini, Bentley and Bugatti – continue to thrive. All the more impressive, then, that a tiny company like Porsche is on the verge of seizing it all.

Automakers have been fleeing main-stream media faster than most new reality shows get pulled from prime-time programming. There are many reasons for the move away from big dollar media, including decreased TV viewers and online ads soaking up some of the budget, but perhaps the biggest reason is that cash isn't spewing out of SUV tailpipes any more.

Audi is one company that isn't high-tailing it out of the high rent district. The German automaker won't be cutting its 2008 ad budget, and instead, will be pumping more money into big-ticket campaigns. You'll see Audi touting the A4 at events like the Academy Awards and Sunday Night Football, along with its recent spots during the Olympics and last year's Super Bowl. Audi's goal is to bust misconceptions that it is a near-luxury brand by selling its cars as bigger, faster, and more efficient than the competition.

Audi is in a huge hurry go expand to 1.5m global sales per year by 2015, and it has no intentions of letting something like a massive auto market downturn get in the way of its goals. To reach that goal, Audi will have to fare better in North America, and great products alone won't cut it if the word never gets out.